Ubisoft abandons the trademark Watch Dogs in USA
But on February 1, the Publisher expressly abandoned the brand, officially requesting the divestiture to the patent and Trademark Office. In the page dedicated to the USPTO to trademark in question read: " abandoned after the publication because the owner has expressly requested the abandonment ".
In fact Ubisoft has multiple registrations for the same brand: there is one linked to video games and other gadget related, articles of clothing and so on. The abandonment is on the mark.
On the meaning of everything we can only make suppositions: it could be an error and the logo will soon re-recorded, or the developer may have decided to change their name to the highly anticipated title, or even simply could be the cancellation of a trademark superfluous given that Ubisoft has other associated with the same title.
At mid-month, the next Conference of shareholders Ubisoft: If pot-something we'll find out there. Meanwhile, we believe that there is nothing to be afraid: Watch Dogs is one of the most anticipated games of the French House, and most likely won't go anywhere.