At the beginning of August we had reported the particular Xbox initiative Italy, a viral campaign along the lines of I Love Bees to involve more players awaiting the launch of Halo 4 . The initiative is in full swing and Microsoft just sent us a "calling" to all Spartan italiani: I below.

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Xbox call to the Italian collection Spartan.  

Halo 4 is going to arrive in Italy and to celebrate the return of Master Chief, Microsoft launched a colossal and innovative digital, the first activity for the Italy and most important after "I Love Bees" – part of the viral marketing campaign designed to support the launch of Halo 2, based on the lives of five people living in the year 2552 prior to invasion by the Covenant. The campaign for Halo 4 recounts the struggle of Earth against the ancient evil. At the heart of the project, the Team Anthares – heart of the Intelligence of the UNSC and first line of Defense of the Earth-which controls the Earth's orbit to detect threats and defend our planet!

We are about 3/4 years since the last Halo and the Flood are a distant memory. With the Covenant was concluded a peace "rough" – Although not everyone agrees.

Anthares Team, the "brains" of intelligence UNSC, discovered that the Earth's web network was attacked by a strange "virus" and to face this threat has decided to create a group of soldiers ready to defend the Earth from what might happen.

From here starts the project: to recruit people, Anthares will use all weapons at its disposal: newsletter subscribers to Xbox Live, MSN, header Banner on website XBOX.IT, but especially the Xbox IT's Facebook page , which has become a special HUB ( http://on.fb.me/Halo_4 ) – a veritable nerve centre of operations which includes all communications and news.

The 17 k UNSC GROUP is the place where the Team Anthares be recruiting people who form the Teams responsible for online and on the ground. The teams and the soldiers will face group missions who live inside the world of Facebook, while a special viral application will give chase to evil. How many will be recruited, will become the defenders of humanity and will represent concretely Team efforts to eradicate the ancient Anthares Evil. By engaging actively in activities that will be organized by the Team, the teams and the soldiers will also receive prizes virtual, they make a distinction within the community for their skills and their successes.

The page created on Foursquare finally bind online activities with offline ones.

The highlight of operations will be achieved with the actual launch of Halo 4 , November 6, when it will be special missions and other activities that will give the coup de Grâce to the ancient evil. What are you waiting? Join the Spartan italiani: http://on.fb.me/Halo_4 .