Are becoming increasingly insistent reports that presage the emergence of a specific TV channel for users of Xbox Live as reported dall'eminente Bloomberg, former vice president Peter Chernin of News Corp, owner of a contract production for 20th Century Fox Television and 20th, would be talking with Microsoft about the possibility of creating a pay-TV channel accessible directly from Xbox 360.

The assumptions on which they are working would be a channel that contains classic and original programs designed specifically for the audience of the Xbox 360. The cost of this channel should be somewhere on 1 or 2 dollars, you should add the normal Xbox Live Gold as already happens in the U.S. for Netflix.

This channel, whose property would be shared between Microsoft and Chernin, to the needs of Hollywood to convince users to pay for programs via the Internet responding to losses in the field of home video.

For now it is only a rumor, although it is undeniable volotà News Corp. and Hollywood to find new ways to market their products in a closed and secure as Xbox Live. We'll see, but if it will materialize probably not directly involve us as they did with other initiatives such as Netflix, last.fm and SKY TV, all active in the U.S. or UK is closed to us Italians.